Insights for Brand Builders™
Unlocking Hidden Value for Dispensaries: Strategies to Grow Customer Lifetime Value
In today’s scroll-fast, decide-faster world, people size up brands in seconds—literally. Your vibe (logo, website, retail experience, packaging, and social presence) either grabs attention or gets lost in the noise.
First Impressions Matter: How Smart Design Attracts Customers
In today’s scroll-fast, decide-faster world, people size up brands in seconds—literally. Your vibe (logo, website, retail experience, packaging, and social presence) either grabs attention or gets lost in the noise.
Why Outsourcing is a Smart Move for Small & Growing Brands
For many small and growing brands, every dollar and hour count, and as you know—trying to do everything in-house can feel overwhelming. Branding and marketing are crucial, but building a full-time team for it?
AI Can’t Give You Good Taste, by It’s Nice That Editor Elizabeth Goodspeed
As templates, tutorials and tools become ubiquitous, technical skills are more accessible than ever. It’s no longer enough to be able to simply draw or design.
How an Effective GTM Strategy Positions Your Brand for Success
As a B2B marketer, do these words seem familiar? “We keep trying to articulate our difference, but it feels vague compared to our competitors.” “Our positioning sounds…
The Connection Between Brand Equity and Customer Loyalty: What Businesses Need to Know
Discover the critical link between brand equity and customer loyalty in our insightful blog, ‘The Connection Between Brand Equity and Customer Loyalty: What Businesses Need to Know’.