Select
Campaign Design
Packaging Design
Environmental Design
Retail Design
Curaleaf asked ABC to co-lead the charge to rebrand their category leading flagship brand, Select. Working closely with their internal agency ABC developed campaign creative, packaging, and retail environments for roll out in 2024. Stay tuned for updates from the field.
From the ground up brand strategy, identity development, and art direction, to packaging and retail design –ABC played an integral role the rebranding of Curaleaf’s flagship Select brand.
